What are the ranking factors of Google My Business(GMB) in 2021?


Many factors play a role for your local business listing ranking. We read and analyse some surveys like whitespark, they mainly focus on America and Canada local business. But we are focusing on Indian local businesses and its ranking factors, here in India business owners do not properly manage their local business listing (GMB) and they always ask why are their local listings not gaining more leads and something more. 


Some business owners ask us why their listings are suspended again and again, we always suggest all of you that read the Google Local Business listing rules and regulations step by step and follow them strictly. 





There are some steps that should be avoided.


  • Don’t keyword stuffing in your GMB listing

  • Don’t make fake reviews

  • Avoid keyword in Business Name


If you want to manage your Google my business listing and gain more leads. We as a SEO company tell you some points to be noted that are ranking factors of local business listings.


  • Landing page(Linked Website) of your GMB and its backlinks.

  • Landing page url (keyword in Slug)

  • Correct Category (Primary & Additional Category) 

  • Updated GMB Profile

  • Regular Post ( use naturally keyword and has-tags)

  • Natural Reviews(your product name and services in reviews)

  • Spam removals(Policy violated listings)

  • Negative review reply

  • High quality Citation 

  • Update Product and services

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